From the perspective of those using smart home appliances, the mobile app that controls the appliance is the product. Consumers judge smart products—meaning connected appliances that are part of the Internet of Things (IoT)—largely on the quality of their mobile apps.
Socrates said, “The only true wisdom is in knowing you know nothing.” Another great mind, Ed Morse (in his keynote address at this past year’s Coordinate Metrology Society Conference), said, “Data is only as good as what you can do with it.”
Until recently, the internet has primarily served to connect people through social media, our bank accounts or our favorite shopping site. In practice, we would call this the “Internet of People,” even though it is never referred to that way.
Broadband and connected devices continue to create new opportunities for various industries developing products and services for the consumer. According to Parks Associates research, 26% of U.S. broadband households own a smart home product, and purchase intentions remain high for consumers.
On Demand The path to creating successful connected products is littered with road kill. Many industry-leading manufacturers struggle with getting their discrete products connected and creating meaningful solutions. Without deep insight into all the potential pitfalls of launching connected products for the IoT, manufacturers are likely to make critical mistakes. Join us for this webinar and learn how to avoid common mistakes that can be extremely costly in money, time, and frustration, take a smoother path to your connected product, and prevent a “Fire, Aim, Ready” approach and position your connected products in the marketplace for success