The Canadian Appliance Manufacturers Association (CAMA), an Electro-Federation Canada (EFC) council, today announced latest market research for the Canadian Appliance industry in its published report, Major Appliance Industry Trends & Forecast. In 2008, CAMA calls for an increase of 3.7% for the five core white goods products. Shipments to the retail channel are expected to reach 4.532 million for the five core products, however the builder channel is expected to remain flat at 652,000 for 2008. Laundry products are expected to lead the way in growth for 2008, with a forecasted growth of 4.6% for washers and 5.4% for dryers.

Looking forward, CAMA is forecasting a growth of approximately 3.0% for the five core products over the 2009-2010 forecast period, with some growth in the retail channel, but a negative forecast in builder channel as housing construction activity eases off.

“This past year was an encouraging one for the major appliance industry,” said Larry Moore, Vice President, CAMA. All products experienced unit volume increases, with the five core white goods products increasing by 5.3% over 2006. Dishwashers experienced the strongest growth, with increases of 11.5% over the previous year. The retail channel was up by 6.1% on the five core products, while the builder channel slowed down, posting a slight decrease of -0.2%.  CAMA has published a comprehensive summary of findings and projections in its Major Appliance Industry Trends & Forecast Report, featuring forecasted unit sales for all major appliances. This annual publication provides industry insiders, suppliers, and researchers with information related to the economy, housing, consumer spending, appliance saturation levels, regional highlights, seasonality, energy efficiency, and imports.

The 2008 Major Appliance Industry Trends & Forecast Report – with forecasted unit sales until 2010 – is available for purchase. Download an order form at www.electrofed.com/councils/CAMA/Appliance_Forecast to receive your copy of this comprehensive report. For archives of the publication or for historical information dating back to the early 1970s, contact info@electrofed.com or call 905-602-8877.